2020 / 2021 season opening
After the successful relegation, NÜRNBERGER Versicherung as the main sponsor wanted to emotionalize and activate the fans of the Club from all over Germany for the start of the 2020 season.
Due to Corona measures, only a limited number of spectators were allowed into the stadium.
A teaser clip was produced for the opening with a competition attached. Fans could win all the starting jerseys for the first home game of the season.
A teaser clip was produced for the opening with a competition attached. Fans could win all the starting jerseys for the first home game of the season.
The spot ran online and on screens in the stadium and all VIP areas.